| 000 -LEADER |
|---|
| fixed length control field |
00646nam a22002177a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20130310182153.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
101125t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0534029906 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
University of Guyana |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Assael, Henry |
| 9 (RLIN) |
18842 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Consumer behaviour and marketing action / |
| Statement of responsibility, etc |
Henry Assael .- |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
2nd ed.- |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Boston, : |
| Name of publisher, distributor, etc |
Kent Pub., |
| Date of publication, distribution, etc |
1984. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xx, 695 p. : |
| Other physical details |
ill., photos, graphs. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| General subdivision |
Consumers. |
| 9 (RLIN) |
18843 |
|
|---|
| General subdivision |
Motivation research (Marketing). |
| 9 (RLIN) |
18844 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|