| 000 -LEADER |
|---|
| fixed length control field |
00776pam a2200241 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
2469777 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20210331110518.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
901204s1991 ilua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0256088322 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
UG |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.13 |
| Item number |
B448 1991 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Bernhardt, Kenneth L., |
| Dates associated with a name |
1944- |
| 9 (RLIN) |
39178 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Cases in marketing management / |
| Statement of responsibility, etc |
Kenneth L. Bernhardt, Thomas C. Kinnear. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Homewood, IL : |
| Name of publisher, distributor, etc |
Irwin, |
| Date of publication, distribution, etc |
1991. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xvi, 815 p. : |
| Other physical details |
ill. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing |
| General subdivision |
Management |
| Form subdivision |
Case studies. |
| 9 (RLIN) |
39179 |
|
|---|
| Topical term or geographic name as entry element |
Marketing |
| General subdivision |
Decision making |
| Form subdivision |
Case studies. |
| 9 (RLIN) |
39180 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kinnear, Thomas C., |
| Dates associated with a name |
1943- |
| 9 (RLIN) |
39181 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Entry Department |
sys |
| Verified |
YR |