000 -LEADER |
fixed length control field |
00731nam a22002177a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20210408111420.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
120522t xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0023502517 (pbk.) |
040 ## - CATALOGING SOURCE |
Transcribing agency |
UG |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.13 |
Item number |
H37 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Harrell, Griffith D |
9 (RLIN) |
36368 |
245 10 - TITLE STATEMENT |
Title |
Marketing : |
Remainder of title |
connecting with customers / |
Statement of responsibility, etc |
Gilbert D. Harrell, Gary L. Frazier. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Upper Saddle River N.J. : |
Name of publisher, distributor, etc |
Prentice-Hall, |
Date of publication, distribution, etc |
1999. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xix, [572] p. : |
Other physical details |
ill., chart, diagrs., photos., ports. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
General subdivision |
Management. |
9 (RLIN) |
36370 |
|
Topical term or geographic name as entry element |
Consumer Satisfaction. |
9 (RLIN) |
36371 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Frazier, Gary L. |
9 (RLIN) |
36369 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Entry Department |
SS |
Verified |
SM |