| 000 -LEADER |
|---|
| fixed length control field |
00714nam a22002177a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20210303101036.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
130222t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0-415-08985-9 (pbk.) |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
UG |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF1416 |
| Item number |
P54 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Phillips, Chris |
| 9 (RLIN) |
77406 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
International marketing strategy : |
| Remainder of title |
analysis, development and implementation / |
| Statement of responsibility, etc |
Chris Phillips, Isobel Doole and Robin Lowe. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
London : |
| Name of publisher, distributor, etc |
Routledge, |
| Date of publication, distribution, etc |
1994. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xx, 505 p. : |
| Other physical details |
charts, graphs. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Export marketing. |
| 9 (RLIN) |
77407 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Doole, Isabel. |
| 9 (RLIN) |
77408 |
|
|---|
| Personal name |
Lowe, Robin. |
| 9 (RLIN) |
77409 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Entry Department |
SS |
| Verified |
SM |