Marketing management : (Record no. 7456)

000 -LEADER
fixed length control field 00738nam a2200229 a 4500
001 - CONTROL NUMBER
control field 3743692
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210519115154.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 840411s1981 onca b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0135561507
040 ## - CATALOGING SOURCE
Transcribing agency UG
Original cataloging agency UG
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415 .13
Item number K68 1988
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
9 (RLIN) 23362
245 10 - TITLE STATEMENT
Title Marketing management :
Remainder of title analysis, planning, implementation, and control /
Statement of responsibility, etc Philip Kotler.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Englewood Cliffs, N.J. :
Name of publisher, distributor, etc Prentice Hall,
Date of publication, distribution, etc 1988.
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 776 p., 16 p. of plates :
Other physical details ill., charts, photos., ports., graphs.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management
9 (RLIN) 23363
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Entry Department TS
Verified RP
Holdings
Price effective from Permanent Location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Withdrawn status Date checked out Total Checkouts Damaged status Barcode Shelving location Current Location Full call number
2011-01-26Tain Campus2013-12-18 2011-01-26 1 Week Loan  2013-12-145 BCL 11245Social SciencesTain CampusHF5415 .13 K68 1988
2012-05-23Turkeyen Campus2013-04-24 2012-05-23 3 Weeks Loan  2013-04-241 188785Social SciencesTurkeyen CampusHF5415.13 K68 1988
2012-05-23Turkeyen Campus2012-05-23 2012-05-23 3 Weeks Loan     198908Social SciencesTurkeyen CampusHF5415.13 K68 1988
2012-05-23Turkeyen Campus2012-05-23 2012-05-23 3 Weeks Loan     244658Social SciencesTurkeyen CampusHF5415.13 K68 1988
2012-05-23Turkeyen Campus2013-02-02 2012-05-23 3 Weeks Loan  2013-01-183 267123Social SciencesTurkeyen CampusHF5415.13 K68 1988