Marketing for hospitality and tourism / (Record no. 78439)

000 -LEADER
fixed length control field 00795cam a22002534a 4500
001 - CONTROL NUMBER
control field 12687529
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20141002140708.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 020226s2002 njua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0130996114
040 ## - CATALOGING SOURCE
Transcribing agency UG
Original cataloging agency UG
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number TX911.3 M3
Item number K67 2003
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 10 - TITLE STATEMENT
Title Marketing for hospitality and tourism /
Statement of responsibility, etc Philip Kotler, John Bowen, James Makens.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Upper Saddle River, N.J. :
Name of publisher, distributor, etc Prentice Hall,
Date of publication, distribution, etc 2003.
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 893 p. :
Other physical details ill., charts, diagrs., photos.
Dimensions
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Hospitality industry
General subdivision Marketing.
Topical term or geographic name as entry element Tourism
General subdivision Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bowen, John
Fuller form of name (John T.),
Dates associated with a name 1948-
Personal name Makens, James C.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Entry Department TS
Holdings
Price effective from Permanent Location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Withdrawn status Total Renewals Date checked out Total Checkouts Damaged status Barcode Shelving location Current Location Full call number
2013-08-27Tain Campus2013-10-03 2013-08-27 1 Week Loan  12013-09-191 BCL 15310 Science & TechnologyTain CampusTX911 3 M3 K67 2003