000 -LEADER |
fixed length control field |
00635nam a22002057a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20210301114007.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
140515b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0618159487 (pbk). |
040 ## - CATALOGING SOURCE |
Transcribing agency |
UG |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5416 |
Item number |
J43 2003 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Jeannet, Jean-Pierre. |
245 10 - TITLE STATEMENT |
Title |
Cases in global marketing stratgies / |
Statement of responsibility, etc |
Jean-Pierre Jeannet, H. David Hennessey. |
250 ## - EDITION STATEMENT |
Edition statement |
5th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Boston, Mass : |
Name of publisher, distributor, etc |
Houghton Misslin Co., |
Date of publication, distribution, etc |
2003. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
viii, [306] p. : |
Other physical details |
ill., photos, charts, graphs, maps. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Hennessary, H. David |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Entry Department |
SS |
Verified |
SM |