000 -LEADER |
fixed length control field |
00684nam a22002177a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20140522134349.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
140522b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0434923001 (pbk) |
040 ## - CATALOGING SOURCE |
Transcribing agency |
UG |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF 5415 .3 W542 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Williams, Keith C. |
245 ## - TITLE STATEMENT |
Title |
Behavioral aspects of marketing / |
Statement of responsibility, etc |
Keith C. Williams. - |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
London : |
Name of publisher, distributor, etc |
Heinemann, |
Date of publication, distribution, etc |
1981. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
ix, 235 p. : |
Other physical details |
diagrs. |
490 ## - SERIES STATEMENT |
Series statement |
"Published on behalf of the Institute of Marketing and the CAM Foundation." |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Motivation research (Marketing). |
|
Topical term or geographic name as entry element |
Consumers |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|