Why target market? / (Record no. 98150)

000 -LEADER
fixed length control field 00765nam a22001817a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140722b xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency UG
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number SS 49
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Weylman, Richard
245 10 - TITLE STATEMENT
Title Why target market? /
Statement of responsibility, etc Richard Weylman.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Atlanta, GA :
Name of publisher, distributor, etc The Idea Network,
Date of publication, distribution, etc 1990.
300 ## - PHYSICAL DESCRIPTION
Extent Video cassette.
306 ## - PLAYING TIME
Playing time 21 mins.
440 1# - SERIES STATEMENT/ADDED ENTRY--TITLE
Title (How to effectively target market and increase commissions)
Volume number/sequential designation Part 1.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Segment 1. : Why target market? A real life view of today's market place. Presents the case for targeting market in a dynamic & informative way. Explains clearly how the market is fragmenting and why target marketing is the key to higher activities and commissions.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Holdings
Price effective from Permanent location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Shelving location Damaged status Lost status Withdrawn status Current location Full call number
2014-07-22Turkeyen Campus2014-07-22 2014-07-22 AV MaterialsLearning Resource Centre   Turkeyen CampusSS 49