000 -LEADER |
fixed length control field |
00580nam a22001817a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20210412095655.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
140808b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0023051620 |
040 ## - CATALOGING SOURCE |
Transcribing agency |
UG |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415 .13 M35 |
245 00 - TITLE STATEMENT |
Title |
Marketing management / |
Statement of responsibility, etc |
Richard P. Bagozzi ... |
Medium |
[et. al]. - |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Upper Saddle River, N.J. : |
Name of publisher, distributor, etc |
Prentice-Hall Inc., |
Date of publication, distribution, etc |
1998. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxii, [740] p. : |
Other physical details |
ill., charts, photos., graphs. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
Form subdivision |
Management. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Entry Department |
DUL |
Source of classification or shelving scheme |
|
Verified |
YR |