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Global marketing management /

by Kotabe, Masaaki
Additional authors: Helsen, Kristiaan. Published by : John Wiley & Sons, (New York, N.Y. :) Physical details: xxii, 710 p. : ill., charts, photos., graphs, maps. ISBN: 0471353906.. Subject(s): Export marketing -- Management. | International business enterprises -- Management. Year: 1998
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Item type Location Call number Status Date due
2 Hours Loan 2 Hours Loan
Turkeyen Campus
Reserved Collection
HF1416 K68 (Browse shelf) Available

Includes bibliographical references.


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