The Brandmindset /

by Knapp, Duane E.

Additional authors: Morrison, Toni. Published by : McGraw-Hill, (New York :) Physical details: xxiii, 277 p. : ill. photos., ISBN: 007134795X. Subject(s): Brand name products.

| Branding (Marketing) | Product management.

Year: 2000

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Item type	Location	Call number	Status	Date due
1 Week Loan	Turkeyen Campus Law Collection	HD69 B7 K63 (Browse shelf)	Available

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The Brandmindset /

by Knapp, Duane E.

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