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Marketing research in a marketing environment /

by Dillon, William R
Additional authors: Madden, Thomas J. | Firtle, Neil H. Published by : Times Mirror/Mosby College Pub., (St. Louis :) Physical details: xxviii, 778 p. : ill. ISBN: 0801613035. Subject(s): Marketing research. Year: 1987
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Item type Location Call number Status Date due
3 Weeks Loan 3 Weeks Loan
Turkeyen Campus
Social Sciences
HF5415.2 D54 (Browse shelf) Available

Includes bibliographies and indexes.

192272

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