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Strategic marketing problems :

by Kerin, Roger A
Additional authors: Peterson, Robert A -- -- Edition statement:10th ed. Published by : Pearson, (Upper Saddle River, N.J. :) Physical details: viii, 696 p. : chart, diagrs., photos., graphs, maps. ISBN: 0131421840. Subject(s): Marketing -- Decision making -- Case studies. | Marketing -- Management -- Case studies. Year: 2004
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Item type Location Call number Status Date due
1 Week Loan 1 Week Loan
Tain Campus
Social Sciences
HF5415 .135 K47 2004 (Browse shelf) Available

Includes bibliographical references.

BCL 15266

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