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Marketing across cultures /

by Usunier, Jean-Claude
Edition statement:2nd ed. Published by : Prentice Hall, (London :) Physical details: xiii, 576 p. : charts. ISBN: 0132361752. Subject(s): Marketing. Year: 1996
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Item type Location Call number Status Date due
3 Weeks Loan 3 Weeks Loan
Turkeyen Campus
Social Sciences
HF5415 U89 1996 (Browse shelf) Available

Includes bibliographical references.

251424

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