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Creative strategy in direct marketing /

by Jones, Susan K.,
Published by : NTC Business Books, (Lincolnwood, Ill., USA : ) Physical details: xii, 436 p. : ill. ISBN: 0844231797 . Subject(s): Direct marketing. Year: 1991
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Item type Location Call number Status Date due
3 Weeks Loan 3 Weeks Loan
Turkeyen Campus
Social Sciences
HF5415 I26 J65 (Browse shelf) Available

Includes bibliographical references (p. 416-419).

214226

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