Item type | Location | Call number | Status | Date due |
---|---|---|---|---|
AV Materials |
Turkeyen Campus
Learning Resource Centre
|
SS 49 (Browse shelf) | Available |
Segment 1. : Why target market? A real life view of today's market place. Presents the case for targeting market in a dynamic & informative way. Explains clearly how the market is fragmenting and why target marketing is the key to higher activities and commissions.
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