Cover image
Normal view MARC view ISBD view

Behavioral aspects of marketing /

by Williams, Keith C.
Series: "Published on behalf of the Institute of Marketing and the CAM Foundation." Published by : Heinemann, (London :) Physical details: ix, 235 p. : diagrs. ISBN: 0434923001 (pbk). Subject(s): Motivation research (Marketing). | Consumers Year: 1981
Reviews from LibraryThing.com:
Tags from this library:
No tags from this library for this title.
Log in to add tags.
Item type Location Call number Status Date due
Turkeyen Campus
Social Sciences
HF 5415 .3 W542 (Browse shelf) Available

Includes bibliographical references.

242859

There are no comments for this item.

Log in to your account to post a comment.