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Marketing theory and metatheory /

by Bartels, Robert, 1913-
Additional authors: American Marketing Association. Published by : R.D. Irwin, (Homewood, Ill. : ) Physical details: ix, 299 p. : illus. Subject(s): Marketing. Year: 1970
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Item type Location Call number Status Date due
3 Weeks Loan 3 Weeks Loan
Turkeyen Campus
Social Sciences
HF5415 B37 (Browse shelf) Available

"Prepared under the sponsorship of the American Marketing Association."

74192

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